Google Shopping: How To 2x Your ROAS in 2022

In this talk, Duane is going to show you the process our team uses to scale clients with Google shopping. We are going to focus on our shopping feed, where 80% of the work should be done. The difference between a good shopping feed and a great shopping feed, can make or break your ROAS. This talk will cover the following:

• Build a shopping feed that works for Google in 2022
• Understand why SKU optimization is the easier way to scale revenue
• Tips on using smart shopping & automation to make your brand more profitable